The authors claim that many researchers report findings that are skewed because of bias against the food industry and preconceptions of weight and nutrition topics. They focused on evidence of prejudice in the scientific reporting of soft drink consumption as a possible risk factor for obesity. They found similar results regarding breastfeeding as a possible protective factor for obesity.
Dr Allison and Dr Cope, from the University of Birmingham at Alabama (UAB) School of Public Health, said that their paper was a call for truthfulness in research reporting. They referred to a phenomenon that they called ‘white hat bias’ (WHB), which they explained is a reference to the do-good characters in Hollywood Western movies, who tended to wear white hats. They defined WHB as “bias leading to the distortion of information in the service of what may be perceived to be righteous ends”.
“Although many papers point out what seem to be biases resulting from industry funding, we have identified here, perhaps for the first time, clear evidence that WHBs can also exist in opposition to industry interests,” they wrote.
Both authors noted conflicts of interest in their study, having received “grants, honoraria, donations and consulting fees from numerous food, beverage, dietary supplement, pharmaceutical companies, litigators and other commercial, government and nonprofit entities with interests in obesity and nutrition, including interests in breastfeeding and NSBs [nutritively sweetened beverages].”
Dr Cope has also recently accepted a position with soy ingredients company Solae.
Dr Allison told FoodNavigator-USA.com that the research was not prompted by any of his contacts in the industry.
Study methodology
The authors reviewed 165 papers in English that cited a 2004 study by James et al, and 41 that cited a 2006 study by Ebbeling et al, both of which focused on the effects of nutritively sweetened soft drink consumption on obesity. Neither study reported a statistically significant relationship between weight and soft drink consumption, they said.
Nevertheless, when Allison and Cope analyzed the studies for how researchers cited them, they found that 84.3 percent of those citing James et al, and 66.7 percent of those citing Ebbeling et al “described results in a misleadingly positive manner to varying degrees.”
In addition, they highlighted anecdotal examples of the miscommunication of scientific results in press releases, and the inclusion of inappropriate information in scientific reviews, as potentially misleading. They also claimed that there is a publication bias toward those studies that show statistically significant associations between nutritively sweetened beverages and obesity.
“Sound evaluations critically depend on evidence being presented in non-misleading ways,” they wrote.
Dr Allison told this website: “I’ve seen many changes in the obesity field. Some of those changes are quite positive. The public is taking much more interest in obesity…What sometimes happens is that scientists, advocates, politicians and so on have their own policies…The take-home point is please be skeptical. That’s what science is about.”
UPDATE: This article has been updated from the originally published version to add Dr Allison's comments.
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Source: International Journal of Obesity
(2009) doi:10.1038/ijo.2009.239
“White hat bias: examples of its presence in obesity research and a call for renewed commitment to faithfulness in research reporting”
Authors: MB Cope and DB Allison