Labeling, Marketing & Advertising

Don't get slimed...

“Pink slime”: Safe, nutritious – and icky

By Caroline Scott-Thomas

An overwhelming chorus of “eww, that sounds gross!” alongside some scary junk science about ammonium hydroxide, has led to a safe, nutritious product being pulled from stores – but there is an important lesson here for industry.

Are all-natural claims worth the risk?

Are all-natural claims worth the risk?

By Elaine Watson

The threat of civil litigation is now so great that food manufacturers using any ingredients not found in ‘Grandma’s kitchen cupboard’ should think twice about making ‘all-natural’ claims on pack, according to one firm specializing in food label compliance.

‘Corn sugar’ LA hearing: Who are the defendants in HFCS lawsuit?

‘Corn sugar’ LA hearing: Who are the defendants in HFCS lawsuit?

By Elaine Watson

Attorneys for the Sugar Association and the Corn Refiners Association (CRA) went head to head at federal judge Consuelo Marshall's courtroom in Los Angeles at noon today as the dispute over the CRA’s right to describe high fructose corn syrup (HFCS)...

FDA offers support in industry roll-out of Facts Up Front labeling

FDA offers support in industry roll-out of Facts Up Front labeling

By Caroline Scott-Thomas

The FDA wrote to the Grocery Manufacturers Association (GMA) and the Food Marketing Institute (FMI) in December in support of the trade groups’ front-of-pack labeling program, saying it would exercise enforcement discretion for certain aspects of the...

Online grocery shopping on the rise: Survey

Online grocery shopping on the rise: Survey

By Caroline Scott-Thomas

Shoppers increasingly are looking to the internet for better deals on foods and beverages, according to a new survey from the Integer group and M/A/R/C Research.

Non-GMO Verified sales hit $1bn

Non-GMO Verified sales hit $1bn

By Caroline Scott-Thomas

Non-GMO Project Verified has become the fastest growing food eco-label in North America, as sales of certified products hit $1bn in 2011, according to findings unveiled at Organic Monitor’s Sustainable Foods Summit in San Francisco last month.

Walmart unveils new “Great For You” logo

Walmart unveils new “Great For You” logo

By Caroline Scott-Thomas

Walmart has unveiled its new on-shelf and front-of-pack logo to highlight healthy choices among its own-brand products, including fresh and packaged fruits and vegetables.

US eating patterns see growing Hispanic influence, says NPD

US eating patterns see growing Hispanic influence, says NPD

By Caroline Scott-Thomas

Hispanic influence on overall American eating habits is growing – and marketers should pay attention to US Hispanics’ dining traditions to stay ahead of the curve, according to market research organization The NPD Group.

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