NEW PRODUCTS GALLERY: Keto, plant-based, immunity trends inspire new launches

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Plant-based launches dominate our latest products gallery, while keto, immunity, and prebiotic claims also abound.

Plant-based launches dominate our latest new products gallery, while keto, immunity, and prebiotic claims also abound.

Moola combines keto and plant-based trends with Keto Mylk
Moola combines keto and plant-based trends with Keto Mylk (Hand-out/Mooala)

Keto Mylk from Mooala  - "the first dairy or dairy-alternative milk to be specifically designed for the keto consumer" - is made with coconut cream, MCT oil, and pea protein and features under 1g carbs and 70 calories per serving. Picture credit: Mooala

Special K explores keto trend
Special K explores keto trend

New Keto-Friendly snack bars from Special K (Kellogg) contain 1g sugar, 2g net carbs and 7g of protein. Picture credit: Special K

Ripple Milk for kids packs in protein, calcium, DHA, vitamins, fiber and choline - with half the sugar of dairy milk
Ripple Milk for kids packs in protein, calcium, DHA, vitamins, fiber and choline - with half the sugar of dairy milk

Available nationwide in Target and Whole Foods, Ripple's pea-protein fueled plant-based milk for kids contains the long chain omega-3 fatty acid DHA, choline, prebiotic fiber, 8g protein, and vitamins A, D and B12. It has half the sugar, and 50% more calcium than dairy milk. 

Almond Breeze adds fruit on the bottom
Almond Breeze adds fruit on the bottom

New Almond Breeze Fruit on the Bottom almondmilk yogurt (MSRP $1.99) comes in four flavors: Strawberry, peach, blueberry, and black cherry. Picture credit: Almond Breeze

Blackbird Foods gears up for grocery retail rollout
Blackbird Foods gears up for grocery retail rollout (VEAUUX)

Plant-based food start-up Blackbird Foods has just closed a $1.5m seed round led by Lever VC to grow the distribution of its seitan (wheat protein) products and plant-based frozen pizzas. The brand - which began by supplying NYC restaurants - will be launching at grocery shelves nationwide this spring. Picture credit: Blackbird Foods

Rebellyous plant-based nuggets, patties, tenders: "Crispy on the outside and juicy on the inside..."
Rebellyous plant-based nuggets, patties, tenders: "Crispy on the outside and juicy on the inside..."

"Crispy on the outside and juicy on the inside..." Rebellyous plant-based nuggets, patties, and tenders are rolling out to stores in the Pacific Northwest, says founder and CEO Christie Lagally: “We believe these are a game changer and set a new industry standard for taste.” Picture credit: Rebellyous Foods

The Updog: "The first 100% vegan version of an all-beef hot dog"
The Updog: "The first 100% vegan version of an all-beef hot dog"

Billed as "the first 100% vegan version of an all-beef hot dog," the Updog from Upton's Naturals is made from wheat-gluten seitan. Picture credit: Upton's Naturals

Protein and fiber-packed ZenB pasta is made from 100% yellow peas
Protein and fiber-packed ZenB pasta is made from 100% yellow peas

Made with yellow peas, and available in Rotini, Penne and Elbow shapes, ZENB Pasta contains 17 grams of protein, 11 grams of fiber and 30% fewer net carbs than traditional pasta in each three-ounce serving.  Picture credit: ZenB 

Dairy + legumes: The Laughing Cow Blends
Dairy + legumes: The Laughing Cow Blends (Hand-out/Bel Brands USA)

The Laughing Cow Blends combine dairy cheese with lentils, red beans and chickpeas in a spreadable pre-portioned wedge infused with spices and herbs. Picture credit: The Laughing Cow

LUNA taps into prebiotic trend
LUNA taps into prebiotic trend

The latest product line from LUNA features 2.5g prebiotic fiber from chicory root and 8g protein. Picture credit: LUNA

Effusio unveils novel delivery vehicle for functional ingredients: dissolvable beverage discs
Effusio unveils novel delivery vehicle for functional ingredients: dissolvable beverage discs (Sunny Frantz)

Effusio dissolvable beverage discs (marketed as dietary supplements) deliver nutrients from prebiotic fibers and green tea to melatonin in a novel format. Picture credit: Effusio

Mindright bars tap into adaptogen trend
Mindright bars tap into adaptogen trend

Featuring 10-11g plant-based protein (mostly from peas), 7g sugar, and 7-9g fiber, Mindright bars contain functional ingredients claimed to reduce stress, improve mood, and reduce fatigue, including ashwaghanda, ginseng, MCT oil, and cordyceps. Picture credit: Mindright

Nature's Garden highlights immune health in new launch
Nature's Garden highlights immune health in new launch

Cibo Vita has expanded its Nature’s Garden line of snacks with the introduction of Probiotic Immune Booster and Probiotic Mega Immune Mix featuring zinc, vitamin C, vitamin D, elderberry extract and probiotics.

BODYARMOR EDGE: 'A hydrating performance drink with a kick of caffeine'
BODYARMOR EDGE: 'A hydrating performance drink with a kick of caffeine'

BODYARMOR EDGE is billed as a "hydrating performance drink that includes a kick of caffeine." Picture: Bodyarmor

Fairlife unveils Good Moo'd lactose-free ultra-filtered milk
Fairlife unveils Good Moo'd lactose-free ultra-filtered milk

With slightly more sugar and slightly less protein than Fairlife's core ultra-filtered milk line, Good Moo’d lactose-free milk is billed as an "affordable option that still tastes as great as regular milk." Picture credit: Fairlife

GoodSport delivers hydration from milk, without the protein
GoodSport delivers hydration from milk, without the protein

GoodSport – a sports hydration beverage made from lactose-free, ultra-filtered, deproteinized milk with natural flavors and monk fruit - will be available this month at Amazon.com and www.goodsport.com with broader retail distribution planned for later this year.  Picture credit: GoodSport

A natural source of electrolytes and carbohydrates, milk is an attractive sports beverage, but its consistency and protein content, which slowly digests, can be “barriers for athletes before and during exercise,” says founder Michelle McBride.

“GoodSport’s patent-pending formula and process cracked the code to provide naturally powerful hydration in a clear and thirst-quenching beverage. It delivers three times the electrolytes and 33% less sugar than traditional sports drinks.”

Minor Figures blends oatmilk with coffee, tea, and cocoa in new canned beverage line
Minor Figures blends oatmilk with coffee, tea, and cocoa in new canned beverage line

Minor Figures' canned beverage line combines oatmilk with coffee, tea, and cocoa, and comes in four flavors:  

Picture credit: Minor Figures

Nitro Thai iced tea and coffee from Emshika's
Nitro Thai iced tea and coffee from Emshika's

Available online and at select retailers in the Northeast, Emshika’s nitro Thai Iced Tea from Thai-born chef and entrepreneur Emshika Alberini is brewed from organic Assam tea sourced from northern Thailand, while the Thai Iced Coffee (sweetened with monk fruit) is prepared in the traditional Oliang style, with cardamom, corn, soybeans, rice, and sesame seeds.  Picture credit: Emshika's

Steaz launches yerba mate line
Steaz launches yerba mate line

Steaz Antioxidant Brew Yerba Mate with 165mg caffeine per 16oz can is launching exclusively in Whole Foods this spring. Picture credit: Steaz

WTRMLN WTR adds functionality with new range
WTRMLN WTR adds functionality with new range

WTRMLN WTR's new HPP functional blends (Hydration, Recover, Immunity, Antioxidant, SRP $3.49) combine its signature watermelon juice with on-trend functional ingredients including acerola juice, turmeric, cayenne, hibiscus, ginger juice and tart cherry. 

The beverages - which feature 320mg electrolytes, six times the potassium of leading sports drinks and 300% of the RDA for vitamin C - are available at Whole Foods, Target, Albertsons and Amazon.

Spindrift 'reimagines' lemonade with new line
Spindrift 'reimagines' lemonade with new line

Spindrift - which has carved a unique niche in the beverage aisle by using two ingredients: lightly carbonated filtered water and freshly squeezed fruit juice or purees (no sweeteners, no flavors) - is 're-imagining' lemonade with three new products: Lemon Limeade, Pink Lemonade, and Strawberry Lemonade, featuring 3-10 calories and 0-1g sugar per can. Picture credit: Spindrift

Lemonade is a classic beverage enjoyed by all. But with concerns about health and diet at an all-time high, we challenged ourselves to reimagine what this traditionally sugary drink could taste like with a Spindrift spin," said Spindrift founder and CEO Bill Creelman. 

Spindrift Lemonade will be available in early March at Target stores nationwide and through DrinkSpindrift.com.

Tillamook yogurt... in a re-usable cup
Tillamook yogurt... in a re-usable cup (Hand-out/Tillamook County Creamery Associ)

Each cup of Tillamook's Creamery Collection yogurts contains two side-by-side flavors that can be enjoyed one by one or swirled together. Packaged in a reusable cup with a lid, each yogurt contains 13-14 grams of protein and 9-10 grams of sugar per cup. Picture: Tillamook

Baked in fruits and veggies from Nature's Bakery
Baked in fruits and veggies from Nature's Bakery (Hand-out/Nature’s Bakery)

New Baked-Ins from Nature's Bakery come in two flavors: Banana Chocolate Chip (with banana, sweet potato and vegetable powders) and Chocolate Oat (with sweet potato, apple puree, and vegetable powders). Each bar has 3g fiber and 9g whole grains. Picture credit: Nature's Bakery

Cauliflower Chips and Cauliflower Snacking Crackers
Cauliflower Chips and Cauliflower Snacking Crackers

REAL FOOD FROM THE GROUND UP has expanded its veggie-fueled snacks portfolio with the launch of Cauliflower Chips ($3.99/3.5oz bag) and Cauliflower Snacking Crackers ($3.99/3.5oz stand-up pouch), which will be available at retailers and online nationwide this year. Picture credit: REAL FOOD FROM THE GROUND UP

“We see cauliflower as our lead vegetable base and will keep innovating until there is a plant-based, cauliflower offering for each salty snack subcategory,” said Deb Holt, CMO.

Kerrygold launches Irish butter with olive oil
Kerrygold launches Irish butter with olive oil (Anna Schaber)

Kerrygold Irish Butter with Olive Oil is made with milk from Irish grass-fed cows and olive oil. Picture: Kerrygold

Say Oui to oatmeal and yogurt...
Say Oui to oatmeal and yogurt...

Oui oatmeal and yogurt from Yoplait (General Mills) combines oatmeal, fruit, and yogurt in 5oz glass pots (MSRP $1.69). Picture credit: General Mills

Enlightened cones have zero sugar
Enlightened cones have zero sugar

Keto-friendly sugar-free cones from Enlightened contain 0g sugar, 3g net carbs and 30 calories per cone.