A growing awareness of the environmental impact of food production and a desire to shop sustainably will heavily influence how consumers plan, shop for and prepare meals in the coming year, predicts a leading food influencer and national retailer.
A hotly-anticipated opinion by the US court of appeals for the ninth circuit in a high-profile false advertising case, contains bad news for defendant ConAgra Foods (now ConAgra Brands), but may prove to be of less significance to other food manufacturers,...
While some ‘natural’ lawsuits have been put on ice while the FDA mulls over the meaning of the most contentious word in food marketing, a judge handling one such case against Kraft Foods Group (now Kraft Heinz) says there are not compelling grounds to...
The predictable upcoming onslaught of annual New Year’s resolutions to “eat better” could lead to surge of consumer interest in products with short ingredient decks and “clean labels” that they perceive as healthier.
There have been hundreds of class action lawsuits directed against food and beverage companies in recent years over everything from evaporated cane juice to Non-GMO claims. But has the false advertising litigation trend peaked, and if not, what are the...
Now that clean label has moved on from being a trend to becoming “the new rules of the game,” Innova Market Insights predicts more brands will rely on 'farm to fork' claims and bucolic imagery as a differentiator.
The founders of startup Malt Shop Cookies are hoping to jumpstart their new ecommerce business by launching on Cyber Monday the online sale of their line of malted milk cookies before expanding into more traditional brick and mortar stores next year.
The health and safety of energy drinks and shots could come under the microscope again after a man developed acute hepatitis after excessive daily consumption of such a product, as reported Nov. 1 in BMJ Case Reports.
On a mission to “take back” food from the chemical industry which “hijacked” it, CPG manufacturer Nothing But Real is launching its debut product: Oat Chocolate & Protein – a vegan shake made without artificial or processed ingredients, says company...
The Hispanic food and beverage market in the US is growing steadily along with the Latino-American population, but manufacturers can speed its growth and expand the appeal of their products beyond this core group by tapping into the popular free-from...
With the launch of a new line of cocktail mixers, Zevia continues its transformation from a leader specializing in only diet, all-natural soda to a multi-service platform that offers beverages for a variety of needs throughout the day and into the evening.
Veteran snack-maker Two Moms in the Raw expands its portfolio of organic plant-based products after rebranding as Soul Sprout to appeal to more consumers and better communicate the added-value of its food as well as more firmly ground the company’s image...
As US consumers embrace a healthier lifestyle focused on prevention rather than treatment, they increasingly are turning to the natural and organic channel for products that are clean, natural and have added health benefits.
Superfoods are no longer restricted to exotic and hard to find plants in under-developed countries. Rather, the latest batch comes from a little closer to home and likely already are in most US consumers’ pantries, according to a food trendologist.
Slated for completion next month, the new 16,000 square-foot facility dedicated to natural colors will bring the global color ingredient company closer to US manufacturers.
With clean label now “the most dominant trend in food and drink," many food and beverage manufacturers are moving away from fortifying foods with minerals, vitamins and other nutritious ingredients, says Euromonitor International.
The drive toward shorter, cleaner labels and the oft-mentioned dearth of innovation in the supplement sphere are both factors of the maturation of the dietary supplement and functional foods industries, according to one expert.
After pitching potential investors for “two years solid,” all the hard work of the co-founders of Hip Chick Farms finally paid off – literally – to the tune of $2 million from Advantage Capital Partners and $500,000 from CNBC’s reality show Texas Investors...
In an effort to engage consumers, General Mills called for submissions of rabbit videos doing athletic tricks to build awareness around the removal of artificial colors and flavors in some of its cereal brands. The competition goes hand-in-hand with the...
Seafood checks many of today’s on-trend boxes, including being high in lean protein and omega-3 fatty acids, sustainable, natural and minimally processed – yet consumption of it in the US continues to fall, prompting manufacturers and public health advocates...
Lingering consumer health concerns about artificial dyes combined with a more general demand for “clean labels” is contributing to an “upsurge” in the natural colors market that has ingredient suppliers “scouring for cost-effective sources to offer end-products...
Manufacturers reformulating to meet consumers’ growing demand for products without preservatives now have another tool at their disposal following PLT Health Solutions’ and Flavor Solutions, Inc.’s July launch of PhytoShield Flavor Enhancer.
Consumer demand for products and companies that “do good” – such as donate a percentage of sales to a non-profit, follow environmentally friendly practices or meet religious needs – continues to rise and in doing so illustrates that doing good is not...
Aspartame-sweetened Diet Pepsi to return as 'classic' sub-brand
Aspartame, said PepsiCo in April 2015, “is the #1 reason why US consumers say they are drinking less diet cola, so we’re confident that with this change [to sucralose], consumers will come back into the Diet Pepsi franchise.” Today, with sales continuing...
Both consumers and marketers often use the buzzword 'authentic,' but what exactly does it mean? A new consumer report zoomed in on today’s favorite demographic—millennials—to find out what a brand needs to do to embody authenticity.
Attempts to reach a federal GMO labeling solution have failed miserably to date. However, a bipartisan deal requiring mandatory GMO labeling (via smartlabels, symbols or as yet undetermined wording) thrashed out in the Senate on Thursday looks like it...
Even food items used sparingly, such as refrigerated coffee creamers, are expected to sport a clean label and bring better-for-you ingredients to consumers.
The FDA has issued a GRAS (generally recognized as safe) no objections letter for EverSweet, Cargill’s hotly-anticipated ‘next-generation’ Reb D and Reb M sweetener – produced via fermentation rather than from the stevia leaf - qualifying it for use in...
As many courts are putting “natural claim” class action lawsuits on ice as the FDA probes what the term “natural” means, some companies are settling to avoid the expense and uncertainty of litigation.
Natural and organic are gaining momentum and driving sales across retail channels, but to capitalize fully on their potential stores and manufactures must work together to improve product assortment and integration throughout the store, according to an...
The comment period for the FDA’s probe into ‘natural’ claims has closed, leaving the agency with the unenviable task of sifting through a mammoth pile of submissions from thousands of stakeholders weighing in on the most contentious word in food marketing....
If your product contains even trace levels of pesticide residue, and you are calling it '100% natural', are you at risk of a false advertising lawsuit? Complaints filed vs Quaker Oats on Friday suggest the answer is yes, although legal experts...
Snack maker KIND – which faced a wave of false advertising lawsuits* last year over its use of the terms ‘healthy’ and ‘all-natural’ – has urged a New York court to stay or dismiss the cases on primary jurisdiction grounds until the FDA official weighs...
Buying organic is a top priority for many American parents, especially when it comes to the food they feed their children, according to new research form the Organic Trade Association.
11th hour reprieve from the courts or from Congress increasingly unlikely
Private litigants, or so-called ‘bounty hunters’, may start targeting food manufacturers over alleged violations of Vermont’s new GMO labeling law from day one (July 1), lawyers at Hogan Lovells have warned.
The Federal Trade Commission has taken action on natural claims, something which should make dietary supplement companies sit up and take notice, an attorney says.
'We want to be clear what we stand for and ‘all-natural’ is not clear'
Good Food Made Simple – one of a new wave of companies on a mission to revitalize the frozen food aisle - is transitioning its burritos and wraps to a 'made with organic ingredients' platform and ditching the much maligned term ‘all-natural’...
As the number of health-conscious consumers increase, so do the number of brands touting a healthier alternative to what’s out there. Here’s an update from brands in this category that we’ve covered before.
Consumers slowly but increasingly are trusting food companies and perceiving them as transparent as more manufacturers explain how they source and make products, but a significant portion of shoppers remain wary – indicating industry still has work to...
From celery to citrus to vinegar, consumers are glancing over nitrate-containing meat products and going for what they deem a more natural alternative.
Normally about this time of year the airwaves and social media begin to buzz with messages about getting ready for bikini season or offers to help consumers shed the last few stubborn holiday pounds with special diet foods – but increasingly these types...
The current shift away from dieting and calorie-counting towards eating more whole, nutrient dense foods is a double-edged sword when it comes to fighting the obesity epidemic in America, according to an internationally recognized nutritionist.
The nutrition bar category has thrived in part by offering consumers convenience and portion-control, but a new generation of bar-like “bites” entering the market suggests on-the-go snacking could be even easier.
Fresh ingredients may be the must-have foods of the moment, but they also often require time-consuming prep and can lead to food waste when they come in amounts far exceeding those called for in recipes.Thirty-year food industry veteran Jon Startz has...
Based on the latest additions to AccelFoods ’portfolio, the packaged food and beverage accelerator is betting that cold brew coffee, ethnic flavors, gluten-free and the one-two punch of protein and fiber are long-term trends that will continue to influence...
Moringa superfood product manufacturer Kuli Kuli expands it portfolio and the reach of its social mission with the launch of three energy shots, thanks to an infusion of $1 million from a mix of investors and fundraising tactics.
The Organic & Natural Health Association is abandoning its plan to create a certified seal that demonstrates when products are natural, but it remains dedicated to defining the widely used, but loosely understood marketing term.