Flavorchem launches new Hispanic flavors for dairy products

By Elaine Watson

- Last updated on GMT

Firms that can address the needs of the US Hispanic market can unlock significant growth opportunities, says Nielsen
Firms that can address the needs of the US Hispanic market can unlock significant growth opportunities, says Nielsen
Flavors and colors specialist Flavorchem Corporation has introduced a new line of Hispanic-inspired flavors for yogurts and other dairy products to tap into growing demand for more authentic tastes and aromas.

Vice president of sales and marketing Phil Sprovieri said: "In the US we are concentrating on the Hispanic market.

“When you are in Guadalajara you see vendors along the side of the road with large jars containing horchata, tamarindo (tamarind), and limosa (lime) beverages.

“We now offer those flavors for milk and dairy products, and have added guava, mango, pina colada, and chocolate with cinnamon to our Hispanic line of flavors.”

Hispanic market potential

According to a recent report (click here​) from Nielsen, firms that can address the needs of the US Hispanic market can unlock significant growth opportunities.  

Nielsen’s vice chair, Susan Whiting, said: “Due to the general youth of this segment, family focus, strong culture and prevalent Spanish-language use, Hispanic consumers are impacting all areas of work and play and helping to redefine American culture in the 21st​ century.”

According to the NPD Group, Hispanics now make up 16% of the US population. (Click here​ for more details.)

Flavorchem has its corporate headquarters in Downers Grove, Illinois, and a west coast facility in San Clemente, California.

Related topics Markets Flavors and colors

Related news

Show more

Related products

show more

An amaize-ing alternative to Red 40!

An amaize-ing alternative to Red 40!

Content provided by Givaudan | 09-Oct-2024 | Product Brochure

Amaize® Orange-Red is a bright red anthocyanin color from a non-GM purple corn hybrid grown and extracted in North America.

Revitalize the Citrus Narrative with Corefold™

Revitalize the Citrus Narrative with Corefold™

Content provided by ADM | 02-Sep-2024 | White Paper

Capture the true essence of citrus with ADM's Corefold™ technology! Discover how your brand can create authentic flavor profiles suited for a diverse...

Related suppliers

Follow us

Products

View more

Webinars