The company hopes to champion long-term change in the meat industry and fix the way meat is produced in America, by building a new regeneratively-farmed meat supply chain through a network of Certified Humane and organic farms.
Transformation
“The health crisis of the past few months has shown us the ways in which our meat supply system is in need of transformation,” said Anya Fernald, co-founder and CEO, Belcampo.
“We’re actively working to create positive change in this industry that’s struggling to adapt and pivot by working with a network of smaller-scale partner farms to increase the accessibility of humane, organic and regeneratively-farmed meat that consumers are actively seeking to support their own wellness and health.”
Spearheaded by Belcampo’s farm director, James Rickert, Belcampo is working with a network of family-owned American ranches in Northern California who embody its commitment to animal welfare and delivering superior-quality meat that supports human and environmental health.
Through the program, the farmers are given the tools, education, and market opportunities to transition to a more sustainable, humane and regenerative model of agriculture, including Certified Humane animal handling and processing, and USDA Organic Certification.
Sales channels
Partners also benefit from Belcampo’s strong marketing presence, and selling through the company’s seven sales channels, including its restaurants, delivery services, direct-to-consumer, CPG/grocery, specialty retailers and more.
Belcampo projects its beef production to double by 2021 with the addition of new cattle rancher partners this summer.
“As a fifth generation farmer, I’ve seen and lived through the changes in this industry and know that regenerative and humane farming practices are not only providing new opportunities for multigenerational farms to carry the family business forward, but also building a more sustainable future for all of us,” said Rickert.
“We’ve grown our partner farm program from the ground up in Northern California organically through the grassroots farming community, as many ranchers in our area became aware of our mission and wanted to invest in their farms’ futures. Together, we’re looking forward to building a new supply chain of sustainability-raised meat produced with humane, organic practices and expanding the program across the country.”
Belcampo’s animals are raised on its own USDA Certified Organic farms in California (on 25,000 acres of farmland) using Certified Humane and regenerative farming techniques, and from the farmers in its partner farm program.
The animals are processed onsite at its own USDA-inspected, Certified Humane processing facility that integrates a strict coding system that allows full traceability from animal birth to butchery to your plate.
Its CPG grocery portfolio includes a variety of beef, poultry, pork and lamb cuts, bone broths and snacks, including whole cuts of beef such as Ribeye, New York Strip and Tri-Tip, ground beef, pork and lamb, beef jerky, sausages, whole Cornish chickens, smoked bacon, eggs and bone broths.