The Radicle Solution Finder aids in new product development for the rapidly-growing plant-based market, said Jenny Palan, senior strategic marketing lead, plant proteins, Kerry.
“Plant-based innovation is moving rapidly and has its own unique set of formulation challenges that must be addressed in order to deliver a superior product.
“This innovation is designed to help food and beverage developers quickly find and access solutions to some of the most common challenges experienced in developing plant-based products.”
Using the tool
Users can access the Radical Solution Finder on desktop or mobile devices and when opening the tool are promoted to select their target category, either meat or dairy alternatives.
From there, they can filter their challenges according to four main drop-down menus: taste, nutrition, functionality, plant proteins, and nutrition. Next, they can select from relevant challenges within these specific areas, such as adding authentic taste flavors, clean label solutions, food protection, addressing texture challenges, shelf life extension, moisture retention, and other common pain points typically encountered during the formulation process.
At the end of their journey, users are then presented with a range of solutions (products within Kerry's ingredients portfolio) based on their selections that they can scroll through or click on to learn more information.
“The Radicle Solution Finder is a great tool for plant-based developers that will help them quickly pinpoint their challenges and bring together integrated solutions aimed at creating optimal plant-based products," said Stephen Cobb, RD&A director, Kerry.
The tool will also serve as source of lead generation and new partnerships for the company, added Cobb.
“Delivering delicious taste, meaningful nutrition, clean label functionality and sustainable alternatives is key to success with plant-based foods,” said Palan. “All of these challenges, and more, are addressed by the Kerry Radicle Solution Finder.”