Givaudan and Fiberstar team up to expand access of versatile citrus fiber
Derived from soluble and insoluble lemon and orange fibers sourced from byproducts of the juicing industry, Fiberstar's non-GMO Citri-Fi ingredient can be used to improve texture, taste, and stability in a variety of products from baked goods to meat alternatives.
According to Fiberstar, Citri-Fi can add body and mouthfeel to dairy and dairy substitutes; improve viscosity and mouthfeel in soups and sauces; enhance moisture and freshness in bakery goods; and boost the juiciness and texture in plant-based meat alternatives.
In addition to serving its current customer-base in the US, the partnership will expand access to Fiberstar Citri-Fi to new markets with an initial rollout in Latin America and to select customers in Europe, according to Givaudan, which intends to offer Citri-Fi as an ingredient across all global markets eventually.
Fiberstar Citri-Fi will be a critical addition to Givaudan's texture ingredients portfolio, commented Serge Sabrier, global category director sense, Givaudan.
“Foodstuff texturizers are an important component in supporting our customers and delivering great food experiences to consumers. We are excited to be partnering with Fiberstar, expanding our Sense Texture offering that today is strong in oat and quillaia. Both oat and citrus are considered superhero ingredients, offering exceptional functionality as natural foodstuff texturizers. Citrus fiber is a winning addition due to its high functionality and high consumer acceptance around the globe," said Sabrier.
