New boss at baked bean giant Kraft Heinz

Abrams-Riveria is currently president of North America Zone, overseeing Kraft Heinz’s US and Canadian operations. Prior to his time with the business, he has held a number of senior positions with prolific food and drink manufacturing companies, including Mondelēz International and Campbell.

Commenting on Abrams-Riveria’s appointment, departing chief executive Miguel Patricio said: “His strategic and innovative mindset is ideal to continue to propel Kraft Heinz forward on our path to greatness. Since joining Kraft Heinz in 2020, he has consistently delivered strong results in the North American retail and Away From Home businesses.

Confidence and experience

“Carlos’ experience in both developed and emerging markets complements our ambition for growth. I feel privileged to entrust Carlos with the leadership of this great company and I am confident that Kraft Heinz is poised for more growth in the years to come.”

Abrams-Riveria succeeds Patricio, who has served as chief executive since 2019 and chair of the board since 2022. Patricio will transition to the role of non-executive chair of the board from the start of 2024.

Jack Pope, lead director of the board said: “We are extremely grateful for Miguel’s leadership over the past four years. He has a deep understanding of marketing and consumers, which was instrumental to the company’s turnaround.

Accelerated growth under new head

“The transition from Miguel to Carlos reflects the Board’s thoughtful succession planning and we are confident that the Company will continue to accelerate growth with Carlos assuming the role of CEO.

“Carlos’ leadership in transforming North America with innovative partnerships, tech-enabled solutions and developing and attracting world class talent will serve the Company well into the future. We look forward to continuing to work with him.”

Meanwhile, AG Barr chief executive Roger White is to retire from the position at the Irn Bru maker after more than 21 years in the role.