General Mills targets blacks and Hispanics with new marketing
Leading food firm General Mills has launched two new multicultural marketing platforms in an effort to promote its products to African American and Latino consumers.
News & Analysis on Food & Beverage Development & Technology
Leading food firm General Mills has launched two new multicultural marketing platforms in an effort to promote its products to African American and Latino consumers.
The growing demand for healthier, low-fat foods is the biggest challenge for the flavour scientist, say the authors of a new review.
Banana supplier Chiquita has reported a sharp fall in profits after new European tariffs on bananas forced the company to slash its prices in the region and increase its prices in North America in an attempt to offset losses.
Swiss flavour giant Givaudan has reported growth in the first of 2006, despite the ongoing streamlining of commodity ingredients in both flavour and fragrance divisions.
Burcon NutraScience and ADM have entered into material transfer agreements with client food and beverage companies for canola proteins Puratein and Supertein - the latest step on a long path to bringing the potentially groundbreaking ingredients to...
Research into the ways in which crops derive micronutrients from the soil could make it possibly to engineer higher-yield, nutrient-rich crops in poor quality soils and increase biomass in soils currently under cultivations, claim US scientists.