Health Canada criticized over health claim data
A former Health Canada official has criticized the agency for failing to publish health claim-backing data, after recently approving an oat fiber-cholesterol health claim.
Archives for November 23, 2010
Natural colours on the rise, but synthetics not dead yet
The market for colours is shifting to favour natural colours, but there is still a big need for certain synthetic colours, according to market experts at RTS resources.
Local food doesn’t mean safe food
All food, if not properly handled, has the potential to cause foodborne illness – so why does local food get special legislative treatment?
Multicultural America provides opportunities for targeted marketing
Marketers need to tailor their strategies to reflect the cultural diversity of the United States rather than adopting a ‘one size fits all’ approach, according to the Association of Hispanic Advertising Agencies.