Why is bigger no longer better in the CPG marketplace?
Does size matter? Yes, but bigger does not necessarily mean better if you’re in the US consumer packaged goods (CPG) industry, according to a new analysis from Boston Consulting Group and IRI.
Archives for May 1, 2013
NYC start-up aims to carve a niche in the healthy snacks market with frozen bite-size fruity cubes
New York-based start-up LifeIce is aiming to create a completely new category in the healthy snacking market with new bite-sized all-natural frozen fruit snacks that are sold as a shelf-stable product in a freeze-at-home tray.
Greek yogurt ‘a platform’ for Activia probiotic brand expansion - Dannon
Dannon has launched a Greek yogurt variation of its popular probiotic-enriched Activia yogurt brand in the US – a combination the company has branded a “powerhouse.”
£62m UK brand set for Stateside rollout
Apple of AB InBev’s eye: Stella Cidre set for US launch
AB InBev CEO Carlos de Brito has revealed that the world’s biggest brewer will launch UK cider sales sensation Stella Cidre in the US within the next few weeks.
Lean pork breakfast can help teens’ diet, finds study
Eating lean protein for breakfast, such as pork, sausage or ham, can stop sugary snack cravings later in the day, new research has shown.
US turkey sector disputes bacteria report findings
The US turkey industry has hit back at a report which claimed that ground turkey on sale in supermarkets was rife with antibiotic-resistant bacteria.
Pearson Candy snaps up Nestlé‘s Bit-O-Honey brand
Minnesota-based Pearson Candy Company has sealed its fifth brand acquisition from Nestlé USA with chewing candy brand Bit-O-Honey.
Emerging markets more open to chocolate innovation, says R&D chief
Consumers in emerging markets are more receptive to new chocolate products than counterparts in established markets because they don’t have a point of reference, according to ADM Cocoa’s innovation chief.
Why are women 35% more likely to order dishes featuring coconut? GrubHub reveals top fruit trends
Women are about 15% more likely to order dishes featuring fruit than men when eating out, and 35% more likely to order dishes featuring coconut, according to new data from digital food ordering service GrubHub.
Hain Celestial snaps up organic baby food firm Ella's Kitchen
Hain Celestial has acquired organic baby food firm firm Ella's Kitchen, the first company to offer baby food in flexible pouches.
Birko antimicrobial intervention backed by CFIA
Birko has announced its Beefxide antimicrobial intervention has received approval from the Canadian Food Inspection Agency (CFIA) for use as a non-food chemical in food processing facilities.
PepsiCo gets its (Mountain) Dews? ‘Venemous’ ad sterotypes stir race storm
PepsiCo’s has pulled a Mountain Dew advert created by controversial US hip-hop artist Tyler the Creator, after causing uproar after viewers claimed it embraced racial stereotypes and trivialized violence towards women.