‘Kellogg can’t afford to be less competitive in cereals’: Analyst
Investment in cereal makes sense for Kellogg because it cannot sideline such an important segment but snacks should really be the priority, an analyst says.
News & Analysis on Food & Beverage Development & Technology
Investment in cereal makes sense for Kellogg because it cannot sideline such an important segment but snacks should really be the priority, an analyst says.
Increased investment in marketing and advertising will drive sales in the back half of the year, said the company’s CEO who sees the company as being on track to being ‘a premium, differentiated leader in snack foods’.
Optimising the structure of food ingredients so that they create a sediment in the stomach could help to enhance feelings of fullness, say researchers from NIZO Food Research and the IFR.
Fair Trade USA claims that draft changes to its labeling policy allowing brands with 20% certified ingredients to carry its logo are justified in composite products like chocolate because components like sugar are mainly sourced domestically in the US...
Just days after Monster Beverage Co pre-emptively sued him, San Francisco city attorney Dennis Herrera has slapped the energy drinks giant with a lawsuit of his own accusing it of violating state law by marketing its products to kids.
Bunge North America has expanded its oil refinery in Decatur, Alabama, and opened a new 130,000 sq. ft packaging facility there, creating 48 new jobs.
Tony Vernon, CEO of Kraft Foods Inc., says the company will ramp up its revitalizing of iconic brands and investing in innovation, adding that the company will ‘not tolerate incursions into our market share’.