News & Analysis on Food & Beverage Development & Technology
Kellogg has been hit with a deceptive advertising lawsuit over ‘made with real fruit’ claims on its Super Mario fruit snacks, three years after being rapped over the knuckles by an industry ad watchdog over similar claims on Pop Tarts.
Japan will not lift its ban on US Western White wheat imports until the American government provides detailed information on the extent of unauthorized genetically modified wheat found in Oregon, a government official says.
Social media is an extremely powerful brand-building tool that engages consumers, but it can also be a platform for strong business relationships and revenue generation, an expert says.
Special edition: All-natural: How clean is your label?
Consumer preference for natural flavors - seen in market research data – does not always translate into product purchasing, but the future still looks very rosy for natural flavors, say industry experts.
Wellness Works CEO David Peters tells BeverageDaily.com that the NYC firm has attracted interest from major firms in its healthy Oatworks smoothie brand, and says this shows the potential of the novel oat beta glucan-based beverage.
STRAWBERRY VERSION OF 'APPLE ALE' DUE FOR US LAUNCH THIS FALL
Miller Coors says it plans to launch a strawberry version of Redd’s Apple Ale in the US this Fall, with one top company executive noting that flavoured alcohol and malt-flavored beverages are ‘on fire’ as a category.
In two high-profile votes at the American Medical Association’s annual meeting in Chicago, delegates officially recognized obesity as a disease, and called for a ban on the marketing of energy drinks to under 18s.
60-second interview: Rohit Tibrewala, CEO, Roha, North America
As part of FoodNavigator-USA’s probe into clean labels ahead of our June 26 Natural & Clean Label Trends 2013 online event, Elaine Watson caught up with Rohit Tibrewala CEO, Roha, North America, to talk natural colors…