Archives for July 27, 2014

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NineSigma client wants to deliver edible paste via squeezable container

Mystery food giant seeks help to develop novel ‘flowable food pastes’

By Elaine Watson

A Fortune 500 food company is looking for a partner to help it develop squeezable 'flowable' pastes that don’t require consumers to use a knife to spread them, but still retain the same eating qualities, according to a posting on NineSigma’s open...

60-second interview: the day job

What do you do? Paul Niemann on unlocking plant protein's potential

By Maggie Hennessy

In the latest installment of our What do you do series, we caught up with Paul Niemann, who has been leading product development at quinoa snack firm eatKeenwa, on why new product development is more like problem solving, how many hats the EVP of a...

Focus on social media

Zola CEO: You can't engage just with 'likes'

By Maggie Hennessy

When 13-year-old acai and coconut water manufacturer Zola decided to revamp its web presence to shift attention toward its growing coconut water line, founder and CEO Chris Cuvelier knew he risked losing some followers in the short term, but the...