News & Analysis on Food & Beverage Development & Technology
Two well-known players in food financing – former Silverwood Partners MDs Michael Burgmaier and Nick McCoy - have started a new boutique investment bank focused on the consumer products industry called Whipstitch Capital.
Digital videos can be an effective marketing tool to help food and beverage brands reach the much-vaunted and hard-to-access millennial generation, but for them to succeed, they must be authentically engaging and tightly targeted, according to digital...
301 Inc, a business development unit within General Mills, today announced a shift in strategy from developing its own brands to partnering and investing in early stage food companies, such as L.A. based plant-based protein expert Beyond Meat.
SupplySide West
The term “natural” is an extremely effective marketing claim that taps into one of the hottest current trends in food and beverage, but because it is not defined, it leaves consumers confused and companies vulnerable to false claims allegations.
It’s a joke emblazoned on a thousand t-shirts and coffee mugs (I’m on the See-food diet… I see food, and I eat it…). But could we learn something from it? Apparently so, says a new study from Cornell University, revealing that the foods we leave out on...