Impossible Whopper a 'huge hit' says Burger King, Beyond Meat raises forecasts, as brands hit back at ads attacking ‘ultra-processed’ plant-based burgers
A series of ads attacking the next generation of plant-based burgers as ‘ultra-processed’ products ‘hiding’ scary unpronounceable ingredients is a crude attempt by a “dark-money front group funded by Big Beef to mislead consumers and push propaganda,”...