Archives for November 15, 2019

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PepsiCo drops Quaker Oat Beverage less than a year after launch

PepsiCo drops Quaker Oat Beverage less than a year after launch

By Elaine Watson

While oatmilk was an obvious category to enter for Quaker, a trusted brand synonymous with oats, Quaker Oat Beverage has been discontinued less than a year after launch. So what, if anything, does this tell us about what works and what doesn't in the...