Archives for February 17, 2020

NEWS IN BRIEF

General Mills appoints former 7-Eleven CTO as chief digital & technology officer

General Mills has appointed Jaime Montemayor as its new chief digital & technology officer reporting to chairman and CEO, Jeff Harmening, effective Feb. 24, 2020.

Keto diet best in small doses, suggests mouse study

Touted as an effective weight loss regimen, the keto diet has gone from niche to mainstream, with CPG products clamoring to align themselves with the trend. But are its immediate results outweighed by longer-term negative effects?

Lavva tests plant-based yogurts in Target, Kroger, gears up for launch of ‘decadent’ keto-friendly line

Lavva – which stands out in the burgeoning plant-based yogurt category with a no added sugar product fueled by Pili nuts and plaintains – is testing its wares in Target and several Kroger banners, and gearing up for the launch of Molten Lavva, a...

$1.25m in seed funding helps to bring skinless popcorn back to the market under Papa's Pops brand

With the help of $1.25 million in seed funding, the creator of the first ready-to-eat “skinless popcorn” is relaunching a rebranded version of his better-for-you snack after overcoming logistical hurdles related to a failed business partnership.

Most consumers don’t link diet & climate, but sustainability marketing could boost plant-based sales

Rising consumer concern about climate change is a powerful – but underused – marketing lever for plant-based products, according to new research from the Yale Program on Climate Change Communication.