GUEST ARTICLE: What does defensible innovation look like in the food & beverage industry?
“There’s no such thing as defensible innovation in food,” a jaded marketer muttered near me at a very long, two-day innovation off-site years ago.
News & Analysis on Food & Beverage Development & Technology
“There’s no such thing as defensible innovation in food,” a jaded marketer muttered near me at a very long, two-day innovation off-site years ago.
The plant-based meat category is not short of starry-eyed founders armed with me-too products and a lofty mission to fix the broken food system (spoiler alert, they probably won’t). But there is still room for new players with a genuine point of...
The technological advancements are enabling a more personalized approach towards nutrition.
Working against tough-to-beat comparables from the previous year when consumers were in full pantry-loading mode, J.M. Smucker reported an 8% decline in net sales to $1.92bn in Q4 2021 compared to the same period last year.
Virtual Natural Products Expo West
Sales of functional beverages are bouncing back after slowing early in the pandemic when fewer people bought on-the-go products, reflecting increased consumer mobility, rising interest in food as medicine and innovation that resonates with health-focused...