‘Most shoppers don’t know what HFSS is’: Do consumers actually want healthy food and drink?
The answer is not a simple ‘yes’ or ‘no’, but nuanced, explains Flora Zwolinksi, senior insight manager at Lumina Intelligence.
Archives for April 19, 2023
NielsenIQ shares how sustainability claims can drive brand loyalty in dairy, deli, bakery
As the demand for sustainable products grows, CPG food and beverage brands in the dairy, deli, and bakery space could innovate around sustainability claims to boost brand loyalty, Sherry Frey, VP of total wellness at NielsenIQ, shared during an...
FMI members to address food industry policies with lawmakers on Capitol Hill
Discussions between FMI – The Food Industry Association’s Government Relations Committee and lawmakers will surround Farm Bill reauthorization, food safety regulations and credit card competition, among others on April 19, 2023.
KIND Snacks uses digital activations to boost consumer loyalty as it ramps up sustainability
Through a suite of virtual and augmented reality activations launched this week, KIND Snacks is breaking down for mainstream Americans the complicated concept of regenerative agriculture and the real-world environmental impact of its latest...
FitBiomics rolls out pilot project for fatigue-fighting Veillonella probiotic
Biotech innovator FitBiomics is seeking to accelerate the commercial optimization of its next-generation probiotic Veillonella that naturally converts lactic acid into energy to fight fatigue and promote endurance.
Challenging the snacking status quo: PeaTos ramps up the full-bodied snack experience without the ‘junk’
Since kick-off in 2019, PeaTos has experienced explosive growth and received widespread acclaim thanks to its innovative approach to snacks – adding better-for-you nutrition to popular offerings – and marketing – debunking the junk and challenging the...