How to get consumers to choose your more responsible, less impactful products?
Today’s shoppers are savvier; alive to greenwashing and cynical about offsetting, says Mintel’s senior trends consultant Richard Cope.
Archives for October 4, 2023
Consumers accelerate shift to private label, citing price and quality, FMI finds
Consumers are continuing their shift from brand-named to private-label products as they increasingly cite price, value, quality, and taste as main reason why they are switching, according to the second annual Power of Private Brands 2023: What’s Ahead...
Lenny & Larry’s taps into consumer demand for more protein with Big Bar
Lenny & Larry’s is expanding its portfolio of cookie snack bars with a bigger format to tap into the increased demand for a variety of better-for-you claims, the company's senior VP of marketing and innovation Chris Cook told FoodNavigator-USA.
McCormick’s stock drops despite improved profit forecast, positive response to innovation
Spice and flavor giant McCormick & Co.’s stock tumbled double-digits yesterday despite beating analyst expectations during its third quarter and laying out a solid multi-prong plan to drive volume and engage consumers going forward as investors became...