Archives for May 20, 2024

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How are gummy brands setting themselves apart in a saturated category?

Sweets & Snacks Expo

How are gummy brands setting themselves apart in a saturated category?

By Deniz Ataman

While intense sour and bold fruity flavors have helped brands carve out a space in the crowded gummy category, brands look towards variety mixes and cross-brand partnerships to attract ongoing retailer and consumer attention, according to several segment...

Trust in food industry declining

Trust in food industry declining

By Donna Eastlake

As consumers become increasingly engaged in understanding the contents of the foods they’re consuming, it appears that trust in the food industry is plummeting. But can that trust be restored?