PepsiCo is expanding its ‘PepsiMoji’ campaign across more than 100 markets this year, championing the use of a ‘universal language system’ to engage with consumers worldwide.
Research showing the repetition of taking multiple bites is more satiating than one piece or bite regardless of the calorie-count is what inspired Enjoy Life Food to develop mini versions of its popular full-sized soft and crunchy cookies and to launch...
In-store demonstrations and sampling at events are tried and true ways to drive initial consumer trial and boost sales, but using the tactic in unconventional places – like on airplanes or in hotel rooms, can provide a more memorable experience and lasting...
As the debate over the meaning of the most controversial term in food marketing (‘natural’) heats up now the FDA has finally weighed in, more food companies will seek organic certification, predicts Annie’s president John Foraker, who reckons organic...
If you felt overwhelmed at Expo West, imagine what it’s like for retailers, who are inundated with pitches from entrepreneurial food companies on a daily basis. But what if there were a simpler way for buyers to identify and compare new products and screen...
More North American consumers are able to identify the nuances of spicy flavors, and the ingredients behind them, demanding more complexity in their spicy foods. Brands are happy to oblige.
The top complaint of most consumers of the increasingly popular meal kits is the extensive individual containers needed for each prepared ingredient and the waste generated by packaging for doorstep delivery, but Terra's Kitchen has a solution.
How to create a new high-value, sustainable business model for African ingredients? By focusing on demand-creation first, production second and engagement with communities, says the founder of baobab start-up Aduna.
Boston-based start-up Farmwise – the maker of veggie fries - has triumphed at New Hope's pitch slam event at Expo West, which pitted entrepreneurial food and beverage brands against each other in a range of categories from bone broth to HPP babyfood.
Individually wrapped snacks and bars have revolutionized how busy Americans eat by offering on-the-go convenience, but their current, standard size range also could offer too many calories, suggests the CEO of Zing Bars.
Consumers may talk big game about wanting minimally processed “clean” foods, but new research published in BMJ Open found “ultra-processed foods” make up more than half of the average daily calories consumed in the US.
Nellson Nutraceutical LLC, a nutrition bar and powder provider, has consolidated manufacturing operations at its Anaheim, CA facility. The company has relocated its headquarters there as well, leading to an overall “enhanced capacity,” according to sales...
Sold in a variety of channels, including direct to consumers and to foodservice entrepreneurs, Rumi Spice delivers quality saffron in a category full of mistrust.
Manufacturers of meat alternatives, tofu, tempeh, nut milks and vegan dairy replacements have a new champion in their corner and in Washington to help them level a playing field that currently is crowded with animal-based product lobbyists.
New York-based startup Masienda wants to elevate the $6.8 billion corn tortilla market in the US by importing biodiverse, heirloom corn from Mexico to create a better tasting, nonGMO alternative to the options currently available in the staple category.
Start-ups are changing the food industry from trailblazing new ideas to providing new growth models, and both big businesses and small start-ups need to collaborate to innovate. The benefits are mutual, says Jeremy Basset, founder of Unilever’s incubator...
The founders of Ugly, an unsweet, fruit infused sparkling water brand, believe consumer palates will become less focused on sweet in the coming years. This can open up opportunities for beverages such as unsweetened iced tea, unsweetened cold brew coffee,...
A brain scientist was challenged by his wife to create a functional drink that benefits the brain. Fast forward two years, the scientist is ready to launch his Kolé Food Life brand with four beverages.
True Foods Inc. wants to make everyday foods “healthier, more delicious and better for our world” by packing them with more vegetables and less added sugar – an ambitious mission to which consumers are responding enthusiastically judging by the startup’s...
Boulder, Colo.-based startup Love The Wild wants to revolutionize how Americans approach eating fish by making it easier to cook at home and more environmentally sustainable to raise.
It remains to be seen whether edible insects can move from the niche to the mainstream of US food culture, but a $4m cash injection into cricket protein bar brand Exo - one of the pioneers in this nascent category – suggests bugs may have broader appeal...
Deal will help Dang expand its presence in club, drug & convenience channels
Dang Foods – a Berkeley-based firm specializing in whole food snacks (coconut chips, onion chips)- is the first company to receive funding from Sonoma Brands, a food incubator run by KRAVE Jerky founder Jon Sebastiani.
The American consumer is changing, but are traditional bricks & mortar grocery retailers adapting to this new reality? It’s on a learning curve, but by exploring a variety of online models and new store formats Kroger is trying to “address where the...
Reaching for a fourth, fifth or even sixth cup of coffee per day could provide more than an energy boost – it also could help protect against developing multiple sclerosis, for which there is no cure, suggests a recently published research.
The Mushroom Council and Sodexo hope to encourage children to eat more produce by introducing “Blend Burgers” and expanding the Eat Brighter marketing campaign into school cafeterias.
An injection of $2 million in Series Seed funds will help startup ELEMENT Snacks “reinvent rice cakes into fun snacks” by enabling it to expand distribution and roll out new packaging and branding, the company announced March 3.
Bill requires mandatory GMO labeling but would not require front of pack ‘warning’ statements
Two days after Senator Pat Roberts’ voluntary GMO labeling bill got the green light from the Senate agriculture committee, Senator Jeff Merkley* (D-OR) has introduced a ‘common-sense’ alternative he claims will please supporters of mandatory GMO labeling,...
American’s demand for protein shows no sign of slowing in 2016, but it is evolving to focus more on plant-based options, according to a new report from Packaged Facts.
Jars not only give a rustic appeal—they’re also fairly rich with utility, and that’s why the team behind Up Mountain Switchel opted to deliver their beverage in jars.
Fewer Americans are reaching for sugar sweetened beverages, but consumption remains high – prompting a call for more aggressive measures to further reduce ingestion, according to new research released by the Centers for Disease Control and Prevention.
The retail fresh soup category is now worth “north of $200m,” as more grocery retailers invest in their fresh prepared food offer, says the CEO of Boulder Organic Foods. But there is still a lot of potential for growth as the boundaries between food retail...
We’re just scratching the surface when it comes to unlocking the potential of fermented foods in the US market, says the new CEO of Farmhouse Culture, a Portland-based firm specializing in fresh organic sauerkraut and novel savory fermented beverages.
A bill that would pre-empt state laws that mandate GMO labeling (such as Act 120 in Vermont) and set up a federal voluntary labeling system instead, has passed in the Senate Agriculture Committee 14:6, but faces an uphill battle when it goes to the Senate...
Fruit ‘n yogurt parfaits and McCafé smoothies at 800 McDonald’s restaurants in Southern California now feature Chobani’s Greek yogurt in as it continues to expand its presence in the foodservice market.
An infusion of $2 million in Series Seed capital will help Bandar Foods bring increasingly popular Indian flavors to mainstream Americans’ everyday life through modern food technology and platforms, the company announced March 1.
Austin based World Peas – best known for its coated peas and fava bean snacks, has been acquired by L.A. based Snack it Forward LLC - which makes freeze-dried fruit snacks (Sunkist Fruit Chips) and trail mix.
Standup, reclosable pouches are the way to go in the frozen food aisle, which currently is filled with bags that lay flat or boxes with bags inside that don’t reclose, says Rebecca Peress, founder of food startup SWAP.
California judge tosses Chipotle GMO labeling lawsuit
A California federal court has dismissed a high-profile lawsuit alleging Chipotle falsely advertised its food as non-GMO. And while it has given the plaintiff leave to amend her suit, it has made it clear she will have to come up with a stronger argument...
LaLoo’s Goat Milk Ice Cream may be healthier for people and planet than more traditional cow milk varieties, but it is still an indulgence, which is why the brand’s new marketing campaign encourages consumers “to get out and move their hooves,” the company’s...
Responding to consumers’ desire to know more about where their food comes from and how it is made, King Arthur Flour is launching a flour made from certified seeds that makes it easier to trace from farm to table.
While most butter alternatives come in spreadable form in plastic containers, MELT Organic’s 'Buttery Sticks' will resemble conventional, paper-wrapped sticks of butter.
Think Jerky is bringing the 100-calorie pack to the hugely popular jerky category as a way to make the snack even more portable and to help consumers better reflect on what and how much they eat.
Bricks & mortar retailers that don’t embrace online food delivery services such as InstaCart risk being left behind in the new on demand economy, says the CEO of San Francisco-based specialty food retailer Andronico’s.
Normally about this time of year the airwaves and social media begin to buzz with messages about getting ready for bikini season or offers to help consumers shed the last few stubborn holiday pounds with special diet foods – but increasingly these types...
Between a shortage at the start of the year, a glut at the end and illegal drug smuggling throughout, 2015 “was a very tough year in terms of bananas,” and by extension for Fresh Del Monte Production, according to the company’s CEO.
