Markets

Soup-to-Nuts Podcast: Growing sales of plant-based products

Soup-to-Nuts Podcast

Soup-to-Nuts Podcast: Strategies for growing sales of plant-based products

By Elizabeth Crawford

When many mainstream consumers think of plant-based alternatives to animal products they think of non-dairy milks – and for good reason: it is one of the fastest growing sub-categories and a key driver in the growth of the overall plant-based segment.

The dairy partnership will help General Mills double its organic acreage by 2019.

General Mills and Organic Valley enter dairy partnership

By Mary Ellen Shoup

General Mills has entered a strategic sourcing partnership with Wisconsin-based dairy cooperative Organic Valley that will help roughly 20 dairy farms add around 3,000 acres to organic dairy production over the next three years.

Source: iStock

Too close to call: How do consumers really feel about GMOs?

By Elizabeth Crawford

The controversy surrounding genetic engineering may feel deafening at times with each side prolifically and loudly debating its pros and cons, but the vast majority of consumers remain unfamiliar GMOs and unclear if they pose a risk, according to a recent...

Eurolactis' donkey milk Onalat is increasing production, and the company is moving into chocolate bars.

New donkey milk products in pipeline

By Jim Cornall

Swiss-based donkey milk company Eurolactis is ramping up production, and is set to launch the first large-scale production of a chocolate bar made with donkey’s milk.

Source: DiGiorno

DiGiorno rises to meet challenges facing the frozen pizza category

By Elizabeth Crawford

The frozen pizza category has been on ice the past few years with slipping sales attributed in part to the category’s image as highly processed and unhealthy, as well as a recovering economy that has allowed consumers to go out more for “fresh” pizza. 

L-R (top): Steve Bryant, MSL Group; Elaine Watson, FoodNavigator-USA; Laurie Demeritt, Hartman Group

PODCAST: What makes Millennials tick?

By Elaine Watson

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Vox Pop: The truth about Millennials, revealed by Millennials

Marketing to Millennials

Vox Pop: The truth about Millennials, revealed by Millennials

By Adi Menayang & Mary Ellen Shoup

Serial snackers, addicted to new products and ‘emotionally connected’ to coffee? Marketers are obsessed with Millennials—generally defined as adults between the age of 18 to 34—so we thought it would be fun to head into the streets of Chicago and find...

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