Early allergen introduction brand and 2020 FOOD FOR KIDS Trailblazer, Mission MightyMe, is helping parents become proactive in preventing peanut allergies by introducing the common allergen into their infants' diets via accessible and easy-to-eat...
Plant-based eggs, bacon, and everything inbetween… check out our gallery of plant-based brands and innovations to watch in 2021, from NotCo and Black Sheep Foods to Gold & Green. There are of course SCORES of exciting brands not covered here; this...
US plant-based seafood brand Good Catch is expanding in Europe, having secured listings in the Netherlands and Spain. “We have a passion for the culinary arts, for saving our oceans and for providing craveable plant-based products for consumers that believe...
From a flurry of startups using microbes – instead of plants or animals – to produce proteins, to AI-driven platforms exploring ‘the dark matter of nutrition,’ and real honey produced without bees, check out our gallery of foodtech companies to watch...
While all entrepreneurs face an uphill battle, Black, Indigenous and People of Color often face more challenges and have fewer resources than their white counterparts in America – contributing to a racial wealth gap that McKinsey & Company projects...
Toronto-based Mother Raw, a fast-growing brand of fresh, plant-based dressings, condiments, and quesos, has closed a US$6.1m Series A financing round to accelerate distribution across the US while expanding marketing and innovation initiatives, said CEO...
CHUM Fruit Snacks founder Benjamin Bartley says parents "want cleaner ingredient lists, a sustainable story, breakthrough benefits not yet seen and above all, originality."
The functional beverage space is heating up, but there are pockets of opportunity in enhanced sparkling water, says Colin McCabe, who co-founded fast-casual salad chain Chop’t, and is now moving into new territory with Free Rain, a line of beverages infused...
Hemp seeds are nutritional dynamite, but they’re still surprisingly under-utilized in foods and beverages, say the founders of Let There Be Hemp, a new brand hoping to make a splash in the chips category, and - down the road - to introduce Americans to...
The plant-based meat category is becoming increasingly competitive, with legacy brands vying for shelf space with multinationals, well-funded foodtech players, and a host of enterprising startups, says No Evil Foods co-founder Sadrah Schadel. But independent...
For the estimated one in seven people sensitive to short chain carbohydrates, following the low-FODMAP diet can provide immense digestive relief, but discovering, understanding and complying with the diet can be difficult given the prevalence of common...
From keto mug cakes and lower-sugar kids' lemonade to pickled lupini beans, plant-based cheese crackers and instant miso soups, check out 15 emerging brands who took part in the second pitch event from Startup CPG, a new organization that promotes...
While consumer understanding of prebiotics may still be in its infancy, basic knowledge around the topic is growing as more food and beverage brands enter the category, finds Kara Landau, founder of prebiotic functional food brand Uplift Food.
Wicked Foods, one the UK’s top plant-based food brands available in more than 3,700 Tesco stores, will launch its product line – which will focus on ready-made, convenient meal solutions – in the US and Canada in the summer of 2021.
As America continues to struggle with the fallout from widespread, prolonged systemic racism, including its impact on the food system, intentionally designed co-ops could provide a path forward for traditionally disenfranchised groups to improve access...
Cincinnati-based Graeter’s Ice Cream, a 150-year-old family-owned company, and Perfect Day, a San Francisco-based startup producing animal-free milk proteins via microbial fermentation, have partnered to launch “Perfect Indulgence”, a line of frozen desserts...
Many plant-based dairy brands are built around ‘hero’ ingredients such as almond or coconut. At Eclipse Foods, by contrast, the mission is to replicate the taste and functionality of real dairy, and the brand, which could span multiple dairy platforms,...
Rip Van Winkle* slept for 20 years and woke up to find the world had completely changed. The founders of Rip Van came up with a snack while studying at Brown University in 2010 (inspired by Washington Irving’s famous fictional slumberer), worked like...
TRUFF – best known for its luxury truffle-infused hot sauce – has expanded into the premium pasta sauce category, an area of the store co-founder Nick Ajluni feels is a natural evolution for the fast-growing brand, which has registered triple-digit sales...
From 'smartbars' for kids and chickpea pizza to West African soups, keto puffs, more beverages touting immunity benefits and turmeric-laced oatmeal cups, check out FoodNavigator-USA's latest gallery of new products hitting the market this...
Companies hoping to break into the children’s food and beverage category may have a better shot at success by going direct-to-consumer with solutions that extend beyond kids to target the whole family than they do at breaking into and out on grocery retail...
Following its acquisition by Beverage USA Holdings Inc. (BevUSA) earlier this year, mental acuity beverage company NERD is on track to become a nationally-recognized brand with new retail distribution, an expanded direct-to-consumer business, and refreshed...
Zero Egg – an Israeli startup hoping to crack the US market with the launch of plant-based egg alternatives for CPG manufacturers and foodservice operators – has raised $5m in a Series A round led by Powerplant Ventures, and joined by existing investors...
When the pandemic prompted some retailers to delay category resets or close their doors temporarily to new brands, the emerging wellness shot brand So Good So You didn’t dwell on delayed distribution opportunities – rather it doubled down support for...
Protein-fueled organic snack brand IWON Organics has raised $500k in a new funding round and is gearing up to launch a new product in 2021 that will take it into new territory, says founder and CEO Mark Samuel, who has just picked up some new distribution...
Rabobank has announced the 15 finalists – food and ag entrepreneurs spanning everything from edible spoons to plant-based eggs - who will compete in its livestreamed FoodBytes! Pitch competition on December 2.
If you’re looking for a mature – and kind of dull - part of the grocery store, checkout the bouillon cubes category. According to Nielsen data* supplied to FoodNavigator-USA, US retail sales edged up 0.6% in the year to Oct 27, 2018 and a modest 2.8%...
Limited access to processing facilities is a top contributor to food waste, and a major hurdle that blocks mid-sized food and beverage businesses from scaling to the next level – two challenges that startup Matriark Foods is hoping to bypass with a unique...
Brands’ acquisition and retention of new customers – and investors – increasingly hinges on their ability to provide experiences and a sense of community that can help relieve customers’ emotional strain due to limited contact with others during the drawn-out...
Olipop – a functional beverage brand forging new territory in the soda category with 9g fiber per can – is generating “astronomically high repurchase rates,” say its founders, who have picked up significant bricks & mortar distribution during the...
The market for functional yet fun drinks that parents feel good about giving their kids – and that kids want to drink – is narrow, and a pain point for many parents combing store shelves looking for something other than a juice, water, or milk product,...
Joining Nestlé - the world’s largest food company - will help prepared meal delivery service Freshly 'hit the gas pedal' and accelerate expansion plans as consumers becoming “a little exhausted” with cooking seek more convenient meal solutions,...
Kids are drinking less milk and juice as they get older, but what are they drinking instead, and is it good for them? How do parents evaluate what types of drinks are good for kids? What are parents looking for on food labels?
Do children like oatmilk and Beyond Burgers? Research* shows that US families with children over-index for plant-based milk and yogurt sales and that parents of children under 18 are more likely to think that plant-based proteins are healthier than animal-based...
A year since launching its Chiber natural preservative made from chitosan, a biopolymer extracted from mushrooms which prevents spoilage in a variety of products including plant-based dairy alternatives, Chinova Bioworks has solved another issue facing...
Houston, Texas-based brand Llamaland Organics is introducing American families to a variety of superfood ingredients sourced directly from Peru through approachable and familiar product formats including cereals and fruit spreads.
What will it take to make cell-cultured meat – growing animal cells outside of an animal to produce ‘real’ meat without slaughter – commercially viable on an industrial scale?
There’s been a lot of innovation in the baby and toddler food market in recent years, and many new brands target Gen Z and Millennials. But kids aged 4-11 often get overlooked, says Mavericks Snacks founder Livio Bisterzo, who hit CPG gold with Hippeas...
While the ongoing pandemic has caused many venture capitalists to hit pause or slowdown, other investors and even consumers increasingly are interested in supporting growing businesses and diversifying their portfolios as illustrated by a surge in crowdfunding.
Cacao currently may be most prized by manufacturers and mainstream consumers for its beans to make chocolate, cocoa and cocoa butter, but the fruit and shell surrounding the bean also are packed with nutrients and potential, which famed chocolatier Oded...
While all the key brands in plant-based meat are exploring new protein sources, most still use soy or pea as the primary protein source. Oats, rapidly emerging as star players in the plant-based milk category, have not, however, made any real impact in...
Entrepreneurs desperate for capital or unsure of the best path forward for growth may be tempted to overlook dismissive or demeaning comments from potential investors, but the co-founder of the fast-growing brand SkinnyDipped warns these are huge red...
Hooray Foods – which launched its allergy-friendly vegan bacon (no soy or wheat) in restaurants late last year – will make its retail debut on November 1 with a roll out to seven regions of Whole Foods Market.
With a recent national rollout at 500 Target stores, fresh baby and toddler food brand Little Dish is addressing the gap in the US market for nutritionally-balanced, just-like-homemade meals aimed specifically at the under-served toddler age group, says...
We had a record number of entries for this year's FOOD FOR KIDS Trailblazers Challenge, spanning everything from chickpea butter and lentil-based meat crumbles to bubbly probiotic water and veggie-infused ketchup. Here are some of the innovations...
Frustrated that many of the underlying health conditions that increase the risk of contracting COVID-19 disproportionately impact black, indigenous and people of color, the founder of Uplifting Results Lab wants to help close the race-related health disparity...
Following a successful launch in Israel and the Netherlands, Israeli startup Zero Egg is hoping to crack the US market with the launch of plant-based egg alternatives for CPG manufacturers and foodservice operators that it claims blows rivals out of the...
The California Milk Advisory Board (CMAB) has announced it has doubled the number of semi-finalists and added more than $350,000 in additional awards to the Real California Milk Snackcelerator, its dairy product innovation competition.
Evergreen, an emerging Chicago-based frozen waffle brand made from recognizable pantry ingredients, is steadily increasing its availability in a category long dominated by big food brands.
Where is the plant-based meat category heading, and how reliable are some of the predictions out there about how much this market could be worth over the next 10-15 years?
