Trendspotter

FOOD VISION USA: The highlights!

FOOD VISION USA: The highlights!

By Elaine Watson

If you didn't make it to Chicago in October for FoodNavigator-USA's inaugural Food Vision USA event, you missed a truly awesome ensemble of industry experts covering everything from our nutritional needs on a manned mission to Mars to the challenges...

Source: Acosta

Holiday grocery spending on the rise, Acosta finds

By Elizabeth Crawford

Nearly three-quarters of US consumers will host a meal or a party this holiday season, and to ensure their guests leave jolly and full 57% of shoppers say they will spend more on groceries during this season than last, according to a new study by Acosta. 

Dole “reinvents” celery to boost fruit & veggie consumption

Dole “reinvents” celery to boost fruit & veggie consumption

By Elizabeth Crawford

Fresh produce provider Dole Food Co. hopes to boost Americans' fruit and veggie intake by expanding its “Get Up and Grow” healthy eating initiative and launching three new products, including “less stringy” celery.

Failure rate for new products is 80% - so what are the most common pitfalls?

dispatches from fie 2015

The 4 biggest mistakes in healthy marketing

By Annie Harrison-Dunn

The Healthy Marketing Team tells us what NOT to do when marketing a healthy food product, based on work by their colleagues at New Nutrition Business.   

Alyson Eberle:

'It’s not the first or the second purchase order that really counts, it’s the third'

Pure Spoon CEO: HPP is going to turn the baby food category on its head

By Elaine Watson

It won't happen overnight, but the future of babyfood is in the chiller, predicts one Texas-based entrepreneur pioneering the application of high pressure processing (HPP) in a category she claims is ripe for disruption.

Atlantic Natural Foods snaps up plant-based food maker Neat Foods

Atlantic Natural Foods snaps up plant-based food maker Neat Foods

By Elaine Watson

Lancaster, PA-based Neat Foods – a small, but rapidly-growing player in the plant-based foods category – has been acquired by Atlantic Natural Foods LLC, which makes canned vegetarian products under the Meatless Select and Caroline’s brands.

Hatchery online foodie marketplace meets consumer need, says CEO

'We’re selling products you won’t find in big box retail stores or on Amazon'

Hatchery: Consumers are increasingly looking for quality products made by small companies and passionate people, not large corporations

By Elaine Watson

Consumers are increasingly enthusiastic about discovering ‘small-batch’ foods from artisanal producers, while growing numbers of small producers are looking for other avenues beyond traditional retailers to get their wares to market. Hatchery – an online...

(L-R) Quest Nutrition founders Tom Bilyeu, Mike Osborn and Ron Penna

Quest Nutrition president: 'Our goal is to end metabolic disease'

By Elaine Watson

Quest Nutrition has a somewhat ambitious mission statement (“Our goal is to end metabolic disease,” says president Tom Bilyeu). But while it may be some time before the El Segundo-based firm can tick this particular goal off its checklist, its progress...

Products such as Tio Gazpacho blur the boundaries between meals and snacks

How do snacking habits vary according to the time of day?

By Elaine Watson

Whether consumers opt for savory or sweet snacks is typically determined by the time of day, with savory snack consumption peaking at noon and sweet snack consumption peaking at 8pm, whereas better-for-you snack consumption is predicated more by place,...

Guayaki founders, from left to right: Michael Newton, Steven Karr, Chris Mann, Alex Pryor and David Karr

If you survive, you thrive: Guayaki yerba mate’s slow-burning success

By Maggie Hennessy

In the hyper-competitive beverage world, it’s hard to imagine a brand pioneering a new beverage category using a mission-driven business model aimed at restoring the rainforest would still be around 20 years later, let alone growing at an average rate...

Sun Basket poised for growth in meal-kit-delivery market

Sun Basket poised for growth in burgeoning meal-kit-delivery market

By Elaine Watson

Stressed, time poor and short of culinary inspiration, but feeling guilty about ordering pizza again? Sun Basket – the latest entrant to the burgeoning home meal delivery market – gives you the tools to cook restaurant-quality meals at home, without having...

Explosive growth for That's It bars as snackers seek simplicity

That's it enjoys explosive growth as snackers seek simplicity

By Elaine Watson

When Dr Lior Lewensztain first started pitching That’s it fruit bars to retailers, pretty much everyone he talked to wanted in. Three and a half years later he is in tens of thousands of locations nationwide from Starbucks to 7-Eleven, and sales are still...

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