Better-for-you pasta brand Goodles is moving beyond the dry-mix mac and cheese category with its deluxe line, as the brand seeks to double its revenues by innovating in the squeezable pouch segment, brand Co-founder and CEO Jen Zeszut told FoodNavigator-USA.
Ramping up the premium snacking experience involves curating high-quality, gourmet ingredients and emphasizing sophisticated, unique flavors that cater to discerning palates. This approach not only enhances the sensory pleasure of snacking but also elevates...
Food and beverage giant PepsiCo says it is continuously improving the nutrient density of products and expanding its better-for-you portfolio based on a strategy that it says is aligned with both global and local dietary guidelines.
Better-for-you gummy maker, Smart Sweets, launched its new and improved formula across its portfolio, including five new SKUs, catering to consumers seeking healthier candy for nearly any type of occasion, Katrina Hahn, Smart Sweets’ co-CEO, told FoodNavigator-USA...
Hero Bread is using $21 million in series B funding to reinforce its retail footprint as more consumers demand more nutritious and healthier baked goods, including through direct-to-consumer (DTC) channels, company CEO YuChiang Cheng told FoodNavigator-USA....
Better-for-you snack brand Sweet Loren’s is expanding its product portfolio with a series of ready-to-use pizza, pastry and pie doughs as the company taps into demands for clean-label treats and ready-to-use foods, company CEO and Founder Loren Castle...
While intense sour and bold fruity flavors have helped brands carve out a space in the crowded gummy category, brands look towards variety mixes and cross-brand partnerships to attract ongoing retailer and consumer attention, according to several segment...
Consumers are finding more ways to eat their favorite snacks, as younger shoppers increasingly turn to quick-service restaurants for a convenient option for in-between meal occasions, Circana shared in its annual snack report.
In an era of rising health consciousness, the confectionery industry finds itself at a crossroads. Traditionally associated with indulgence and guilty pleasures, confectionery products are now undergoing a transformation to meet the demands of a more...
The introduction of Eat Your Mouth Off aligns with WK Kellogg Co’s strategy to diversify its portfolio in response to shifting consumer preferences – particularly the new fringe generation – towards plant-based, but still protein-heavy, better-for-you...
Bob’s Natural is gearing up to take its Pinole Chips to more retail shelves in the new year, tapping into the demand for functional and better-for-you snacks, brand founder and CEO Bob Gruder told FoodNavigator-USA.
Energy drinks might be on the cusp of the next better-for-you evolution, which will see natural sweeteners gain over sugar and artificial alternatives, as the market overall continues to see high demand and strong unit growth, Scott Dicker, market insight...
Hot on the heels of the announcement that it is acquiring Hostess Brands, the JM Smucker Company said it is divesting the Seattle-based nut and trail mix producer under a focused ‘portfolio and resource optimisation’ plan to support continued growth.
The Better Bakehouse is shaking up the baked goods category with a better-for-you donut under its Donutful brand, while tapping into trends around clean label, company founder and CEO Tony Davis told FoodNavigator-USA.
Better-for-you brand LesserEvil announced that it “received a significant minority growth investment from Aria Growth Partners” as well as secondary investment from Valor Equity, Invest Eco, and Touch Capital, as the company scales its operations to meet...
Better-for-you beverage brand Swoon is kicking off summer with two new flavors of its zero-sugar beverage - a Barbie Pink Lemonade and Lemon Iced Tea & Raspberry Iced Tea - as the demand for zero sugar products increases, brand co-founder Cristina...
Natural cereal brand Three Wishes is tapping into a tried-and-true nostalgic flavor for its latest limited-time-offering with s'mores, as the brand looks to capitalize on the demand for better-for-you and allergen-conscious food products, brand CEO...
With the return of the warmer months, many consumers will look to beat the heat with innovative ice cream products as the market responds to the demand for unique flavors, textures, and collaborations, independent market analyst Amy Marks-McGee, owner...
#Healthandwellness, #better-for-you and #better-for-all – that is both people and the planet – have become familiar trigger words in the bakery and snacks sectors. But what is behind the consumer preference towards more natural, more nutritious, function...
From adults to children, gluten- and allergen-free foods are increasingly becoming a part of living a better-for-you lifestyle, which is growing the gluten-free market and providing The Good Flour Co. opportunities to innovate for the youngest of consumers,...
Purely Elizabeth, best known for its better-for-you granola products, closes a $50m Series B financing round to support new product innovation with a new category launch for the brand slated for later this year.
The confectionery giant is expanding its footprint in the salty snacks scene with the acquisition of Dot’s Homestyle Pretzels and contract manufacturer Pretzels Inc, in a deal worth $1.2bn.
During the pandemic, ‘mindfulness’ became a lifeline for many Americans whose anxiety spiked as they balanced old and new obligations without the in-person support so many previously relied on to get through the day – for some this came in the form of...