Retail cake range
After baking for the foodservice market for nearly 40 years, Shipley-based Just Desserts Yorkshire has launched its own-label retail classic sponge cake range.
Housed in sustainable and recyclable packaging, the newly developed sponge cakes come in four variants: Victoria Sponge, Chocolate, Lemon and Toffee.
“We are excited to be able to reveal our first prepackaged products available for the retail market,” said Kate Williams, general manager of Just Desserts Yorkshire.
“As part of our growth, Just Desserts products are now available to both business and consumer markets.
“The new sponge cake range really showcases the quality of our brand and the products we produce.”
The brand is currently working on expanding its handcrafted desserts range for retail.
“This is just the beginning of our retail expansion and customers can look forward to more retail developments in the coming weeks,” added Williams.
The cake retail range is available to both the business and consumer markets, retailing for an RRP of £4.49 (1 x 6 case size).
