Markets

Failure rate for new products is 80% - so what are the most common pitfalls?

dispatches from fie 2015

The 4 biggest mistakes in healthy marketing

By Annie Harrison-Dunn

The Healthy Marketing Team tells us what NOT to do when marketing a healthy food product, based on work by their colleagues at New Nutrition Business.   

Source: Keurig Green Mountain

Investor group acquires Keurig Green Mountain for $13.9 billion

By Elizabeth Crawford

After struggling with slumping stock prices, increased competition and consumer complaints, Keurig Green Mountain stockholders received some good news for a change Dec. 7 when an investor group led by JAB Holdings acquired the single-serve coffee pod...

Almost one third (30%) of all deaths from foodborne diseases are in children under the age of five years, said WHO

WHO: One in 10 hit by foodborne illness each year

By Joseph James Whitworth

Each year as many as 600 million, or almost one in 10 people in the world, fall ill after consuming contaminated food, according to the World Health Organization (WHO).

Milk powder inventory, Chinese and Russian imports and demand hang heavy over the diary market.

Dairy market set for rough 2016, says USDEC

By Hal Conick

The US Dairy Export Council expects another challenging year for the dairy market in 2016 as Russia and China continue to reduce their reliance on imports.

Rick Ancietti: “I think in some ways we’ve drifted more towards appearing and looking like a supermarket, which is not our heritage.

CEO: 'The center of the store is not generating the kind of performance that we would like'

New CEO at The Fresh Market to cut prices, reinvent center of store, launch loyalty scheme

By Elaine Watson

The Fresh Market can be fixed, but it’s going to have to cut prices of key-value-items (KVIs), and “reinvent” the center of the store, says its new president and CEO Rick Anicetti, who has spent his first few weeks at the helm “looking under the hood”...

’Chups wants take on Heinz by elevating ketchup beyond tomato

Union Kitchen: Inside a food and beverage incubator

’Chups wants to take on Heinz by elevating ketchup beyond tomato

By Elizabeth Crawford

Heinz Tomato Ketchup has been an iconic staple in American diners and homes for more than 130 years, but Washington, DC-area startup ’Chups believes the condiment is long overdue for an update and that it is just the company to do it. 

Hatchery online foodie marketplace meets consumer need, says CEO

'We’re selling products you won’t find in big box retail stores or on Amazon'

Hatchery: Consumers are increasingly looking for quality products made by small companies and passionate people, not large corporations

By Elaine Watson

Consumers are increasingly enthusiastic about discovering ‘small-batch’ foods from artisanal producers, while growing numbers of small producers are looking for other avenues beyond traditional retailers to get their wares to market. Hatchery – an online...

Six shopping occasions driving digital purchases

Six shopping occasions driving digital purchases

By Elizabeth Crawford

While only a small portion of people currently buy food online, the expansion of digital shopping is eroding consumer loyalty to retailers – forcing them to rethink how best to approach consumers, according to an industry consultant. 

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