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Unleashing the power of free: How free-from can broaden its appeal

By Ed Silk

The ‘free-from’ phenomenon is reaching a tipping point. Originally born out of dietary necessity, it’s now taken a global grip with hyper-health conscious consumers, who love to experiment with new food and drinks that deliver all of the good stuff free...

Kellogg's new cereal cafe will be five times the size of its original one. Pic: Kellogg

News in brief

Kellogg to open cereal café in New York City

By Douglas Yu

Kellogg will open its permanent cereal café in New York City’s Union Square neighborhood on December 14, 2017, after experiencing its first year of ‘success’ in Times Square.

No Cow launches high-protein cookies that are craveable yet guilt-free

No Cow launches high-protein cookies that are craveable yet guilt-free

By Elizabeth Crawford

The young founder of the No Cow snack company may be a self-proclaimed “fitness enthusiast” but that doesn’t mean he doesn’t crave cookies like many other Americans – which is why he says he is launching a new line of high-protein, better-for-you cookies...

GUEST ARTICLE: Is plant-based the new gluten-free?

GUEST ARTICLE: Is plant-based the new gluten-free?

By William Dowling, research manager, CircleUp

The plant-based movement is easier to understand when considering it alongside another trend that proved to be a financial boon for brands: gluten-free.

SodaStream has gained in-store distribution for its zero-calorie flavors line, Fruit Drops.

SodaStream launches fruit essences line in US retailers

By Mary Ellen Shoup

Sparkling water brand SodaStream has introduced Fruit Drops - a range of bottled flavor essences - in US brick & mortar retailers, as the company aims to make sparkling water part of consumers' daily routines.

Spit out: Gum declines continue in the US

Datagraphics

Spit out: Gum declines continue in the US

By Oliver Nieburg

Chewing gum sales in the US have continued to fall in the first half of 2017, according to data from IRI, but Hershey is bucking the trend.

Flow will extend into the flavored water category with two new organic offerings.

Flow expands into flavored water territory

By Mary Ellen Shoup

Alkaline water brand Flow is set to launch an organic flavored water line this December, aimed at satisfying the growing consumer demand for premium water products.

Goodbye NuVal… and good riddance?

Goodbye NuVal… and good riddance?

By Elaine Watson

The NuVal shelf tag program – which assigned products a score of 1-100 based on their nutritional value – has been phased out. Good riddance, or do we need a system that attempts to provides consumers with at-a-glance information that helps them rapidly...

Organic industry fights back against USDA delay of animal welfare rule

Organic industry fights back against USDA delay of animal welfare rule

By Elizabeth Crawford

Against the vast majority of stakeholders’ wishes, the US Department of Agriculture once again is delaying the widely supported Organic Livestock and Poultry Practices because the department believes the final rule oversteps Congress’ mandate ‘for the...

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Which states are net producers versus net consumers?

Are potatoes the top selling edible product of Idaho and oranges in Florida? It’s actually dairy from Idaho and beef from Florida, according to a new analysis that looks at food production vs food consumption in the US.

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