Ivan Wasserman, Amin Talati Wasserman: Natural and healthy claims
Ivan Wasserman, managing partner, Amin Talati Wasserman: While it's not FDA’s mission to help reduce food labeling related class action litigation, we are going to look for anything it does that may help, including on the standards for ‘natural’ and ‘healthy.’ With or without that, we are going to watch and remain hopeful that the Second, Ninth, and other federal judicial Circuits will continue to put teeth in the 'reasonable consumer standard' (a/k/a 'are you kidding me?') and dismiss unreasonable claims at the pleading stages.