NZMP: Food is medicine
Dairy ingredients specialist NZMP - part of dairy co-op Fonterra – showcased lactoferrin, probiotics, and phospholipids such as Milk Fat Globule Membrane (MFGM), an ingredient that has traditionally been targeted at the infant nutrition market, but has potential in the adult nutrition market, said Peyton Rudy, global active living marketing manager (pictured right).
“Phospholipids have been a big player in infant nutrition for cognitive development for many years and they're starting to make a play in adult nutrition in areas such as resiliency and performance under stress, and improved state of clarity of mind. We’ve trialed them in bars, ready to drink products, ready to mix products, ice creams and cookies.”
In the probiotics space, the firm is highlighting its LactoB HN001 product for immunity and its BifidoB HN019 product for immunity and digestive health, said Rudy.
“I think people now just expect another pandemic and I think proactive nutrition is going to continue to grow, with a focus on immunity and food as medicine.”