Healthy foods

Artizone business model was viable, but money ran out, says founder

Artizone business model was viable, but the money ran out, says founder

By Elaine Watson

“We have delivered food from the best shops, farms and artisans. It was a wonderful journey, and while we learned a lot from it, it has come to its end,” says a message on the homepage of online delivery service Artizone, which closed its doors on February...

Is ‘raw’ still a hot trend in food marketing?

Sprouted watermelon seeds fuel a novel range of protein bars from Go Raw

Is ‘raw’ still a hot trend in food marketing?

By Elaine Watson

Is ‘raw’ still a hot trend in food marketing, or is the lack of clarity over what it means diluting its value? A pioneer in the raw foods movement, Go Raw founder Rob Freeland says he is less hung up on semantics these days, and more concerned about making...

Source: Crush Cubes

Crush Cubes offer fresh flavors & convenience in frozen aisle

By Elizabeth Crawford

Fresh ingredients may be the must-have foods of the moment, but they also often require time-consuming prep and can lead to food waste when they come in amounts far exceeding those called for in recipes.Thirty-year food industry veteran Jon Startz has...

Nomva raises $3m to fuel its probiotic fruit pouch ambitions

Nomva raises $3m to fuel its probiotic fruit pouch ambitions

By Elaine Watson

Phenomenal Foods – the Los Angeles-based start-up behind probiotic-fueled organic fruit & veggie snack brand Nomva – has raised $3m in a series A fundraising round to help it take its HPP-treated pouches to a broader audience.

WhiteWave has released its 2015 year end results, reporting strong growth

WhiteWave reports strong results

By Jim Cornall

US based WhiteWave Foods Company has reported record results for the fourth quarter and full year ended December 31, 2015.

LeanBox: We want to change the way the American workforce eats

LeanBox: We want to change the way the American workforce eats

By Elaine Watson

Ask most people what ‘healthy vending’ is, and they will probably imagine a vending machine that has replaced candy with protein bars – but is still basically a snack machine. LeanBox, by contrast, is more like a smart fridge in the office breakroom packed...

Source: Kuli Kuli

Kuli Kuli expands portfolio, mission with energy shot launch

By Elizabeth Crawford

Moringa superfood product manufacturer Kuli Kuli expands it portfolio and the reach of its social mission with the launch of three energy shots, thanks to an infusion of $1 million from a mix of investors and fundraising tactics. 

Source: Hain Celestial

Hain Celestial outlines strategy to almost double in size

By Elizabeth Crawford

Hain Celestial hopes to stay “one step ahead” of the conventional CPG manufacturers now flocking to the increasingly popular natural and organic space, which the New York-based firm has dominated for years, by better customizing marketing, pricing and...

Source: iStock

Crowdfunding platform & incubator team to give startups early leg-up

By Elizabeth Crawford

An unconventional partnership between the crowdfunding website Barnraiser and KRAVE Jerky founder Jon Sebastiani’s new incubator and venture fund Sonoma Brands will create a new paradigm for fundraising and marketing that promises earlier, more sustained...

Picture credit: IstockphotoBVDC

60-second interview, Dr Liz Sloan and Dr Catherine Adams Hutt, Sloan Trends

What does health and wellness mean to US consumers?

By Elaine Watson

What do US consumers think health and wellness means, and how is the food industry responding? Is low-carb still a thing, does the paleo diet have legs, and is non-GMO being used as a proxy for ‘healthy’?

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