Portable protein
Scott Fiesinger, Field Trip Jerky: I'm a huge fan of portable protein and excited to see how Sonoma Brands does with Peckish. I think it's a fantastic concept. I also think legumes are ripe for innovation. I'm not speaking to bean based chips and crackers or nut butters, but rather, ready-to-eat beans. I'll be following A Dozen Cousins and their line which is launching this coming year.
Certainly the use and applications for CBD has my interest. While I don't really see that fitting in with anything we have in our portfolio at the moment, I am curious to see how it will be integrated into CPG and also how state and federal regulatory efforts evolve as more studies are conducted.
I'm unsure how I feel about cell-cultured meat. The process of stem cell extraction and essentially building a protein framework and shape doesn't exactly sit well with me, so I think a lot more consumer education is needed. I'm sure there is data proving long-term benefits both from a health and also macro emissions and methanogens standpoint, but when it comes to food, I still gravitate towards minimally processed and whole foods.
